Sloggi
OXYGENE Infinite
The lightest bra yet.
No wires. No weight. No restriction.
Just air.
The shoot brought that feeling to life through movement. Set on a trampoline, bodies were captured mid-flight, suspended, weightless, free.
Soft tones and minimal styling kept everything feeling light and effortless, letting the product do what it does best.
A lookbook built around lift, ease and breathability.