Sloggi
OXYGENE Infinite

The lightest bra yet.

No wires. No weight. No restriction.
Just air.

The shoot brought that feeling to life through movement. Set on a trampoline, bodies were captured mid-flight, suspended, weightless, free.

Soft tones and minimal styling kept everything feeling light and effortless, letting the product do what it does best.

A lookbook built around lift, ease and breathability.

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